- People, animals and the environment are all connected. The Jane Goodall Wild Animal Collection was created with this core value in mind. This thoughtful and realistic looking Lion is made from natural cotton that has been untreated, unprocessed, and unbleached and colored with miYim's PureWaterWash process using only plants and minerals, making this toy a safe alternative to toys made with environmentally damaging processes.
- A part of the proceeds from each toy will go to the Jane Goodall Institute, founded by renowned primatologist Jane Goodall.
- The Jane Goodall Institute is a global nonprofit that empowers people to make a difference for all living things.